Разработчик приложения Advertising Slogans: Fat Divers Development
What makes a good advertising slogan?
It is short, often memorable phrases and draws attention to one or more aspects of a product
"It's usually:
- states the main benefits of the product or brand for the potential user or buyer
- implies a distinction between it and other firms' products - of course, within the usual legal constraints
- makes a simple, direct, concise, crisp, and apt statement
- is witty
- adopts a distinct "personality" of its own
- gives a credible impression of a brand or product
- makes the consumer feel "hot" or...
- makes the consumer feel a desire or need
- is hard to forget - it adheres to one's memory (whether one likes it or not), especially if it is accompanied by mnemonic devices, such as jingles, ditties, pictures or film" - Wikipedia
The app contains a collection of the most inspiring and creative advertising slogans from around the world. Post them on Facebook or Twitter, and bookmark them for easy reference.